{"product_id":"surfing-1778-today","title":"Surfing: 1778-Today","description":"\u003cp\u003eby Jim Heimann (Editor)\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThis volume is a comprehensive visual history of surfing, marking a \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003emajor cultural event as much as a publication\u003c\/span\u003e\u003cspan\u003e. Following \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003ethree and a half years of meticulous research\u003c\/span\u003e\u003cspan\u003e, it brings together\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e hundreds of images\u003c\/span\u003e\u003cspan\u003e to chart the evolution of surfing\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e as a sport, a lifestyle, and a philosophy\u003c\/span\u003e\u003cspan\u003e.\u003cbr\u003e\u003cbr\u003eThe book is arranged into five chronological chapters, tracing surfing culture from the first recorded European contact in 1778 by Captain James Cook to the \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eglobal and multi-platform phenomenon of today\u003c\/span\u003e\u003cspan\u003e. Utilizing institutions, collections, and photographic archives from around the world, and with accompanying essays by the world’s top surf journalists, it celebrates the sport on and off the water, as a community of \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e20 million practitioners \u003c\/span\u003e\u003cspan\u003eand countless more devotees, and as a leading influence on \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003efashion, film, art, and music.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eAn unrivaled tribute to the breadth, complexity, and richness of surfing, this book is a must-have for any serious player on the surfing scene and anybody who aspires to the surfing lifestyle. As one surfing scribe has declared, \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e“There has never been a book like this, and there will never be another one again.”\u003c\/span\u003e\u003c\/p\u003e","brand":"INGRAM BOOK CO","offers":[{"title":"Default Title","offer_id":44816737763506,"sku":"9783836591461","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3532\/5780\/files\/Untitled_design-30.jpg?v=1780335424","url":"https:\/\/mfashop.mfah.org\/products\/surfing-1778-today","provider":"The Museum of Fine Arts, Houston","version":"1.0","type":"link"}